A study analysed 353,799 pages and ChatGPT's complete retrieval pipeline. Here is what it found – and what it missed: why authority, structure and funnel all matter at the same time.
Capture ChatGPT, Perplexity & co. in Matomo as a separate channel: create a segment with 80+ AI sources, set up channel attribution, compare AI vs. paid – retroactively across all historical data.
A study analysed 353,799 pages and ChatGPT's complete retrieval pipeline. Here is what it found – and what it missed: why authority, structure and funnel all matter at the same time.
Set up an AI traffic channel in GA4: copy regex with 80+ sources, create a custom channel group, compare AI vs. paid traffic, and build a Data Studio dashboard.
